Privacy Policy

1. Introduction

Fitness Wisdom Focus ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website fitnesswisdomfocus.run (the "Service").

This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

2.1 Information You Provide Directly

• Newsletter Subscription: Email address when you subscribe to our newsletter
• Contact Information: Name, email address, and message content when you contact us
• User Preferences: Cookie preferences and website settings

2.2 Information Collected Automatically

• Usage Data: Pages visited, time spent on pages, click patterns
• Device Information: Browser type, operating system, device type
• Location Data: General location based on IP address (country/region level)
• Cookies and Tracking: As detailed in our Cookie Policy

2.3 Third-Party Analytics

We use Google Analytics and Facebook Pixel (with your consent) to understand how visitors use our website. These services may collect:

• IP addresses (anonymised)
• Browser and device information
• Pages visited and user interactions
• Referral sources

3. How We Use Your Information

3.1 Legitimate Interests

• Providing and maintaining our website service
• Improving user experience and website functionality
• Analysing website usage and performance
• Preventing fraud and ensuring website security

3.2 With Your Consent

• Sending newsletter emails with fitness tips and updates
• Analytics tracking for website improvement
• Marketing and advertising personalisation
• Social media integration and sharing

3.3 Legal Compliance

• Complying with legal obligations
• Responding to legal requests and court orders
• Protecting our rights and interests

4. Information Sharing and Disclosure

4.1 Third-Party Service Providers

We may share your information with trusted third-party service providers who assist us in operating our website:

• Google Analytics: Website analytics and performance monitoring
• Facebook: Social media integration and advertising (with consent)
• Email Service Providers: Newsletter delivery and management
• Hosting Providers: Website hosting and content delivery

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid legal requests from public authorities.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Retention

• Newsletter Subscriptions: Until you unsubscribe or request deletion
• Analytics Data: 26 months (Google Analytics default)
• Contact Inquiries: 2 years for customer service purposes
• Cookie Data: As specified in our Cookie Policy
• Legal Requirements: Longer if required by law

6. Your Rights Under UK GDPR

As a UK resident, you have the following rights regarding your personal data:

6.1 Right of Access

You can request a copy of the personal data we hold about you.

6.2 Right to Rectification

You can request correction of inaccurate or incomplete personal data.

6.3 Right to Erasure

You can request deletion of your personal data in certain circumstances.

6.4 Right to Restrict Processing

You can request limitation of how we process your personal data.

6.5 Right to Data Portability

You can request transfer of your data to another service provider.

6.6 Right to Object

You can object to processing based on legitimate interests or for marketing purposes.

6.7 Right to Withdraw Consent

You can withdraw consent for processing that requires your consent.

6.8 Exercising Your Rights

To exercise any of these rights, please contact us at [email protected]. We will respond within one month of receiving your request.

7. Data Security

We implement appropriate technical and organisational measures to protect your personal data:

• Encryption: Data transmission is encrypted using SSL/TLS
• Access Controls: Limited access to personal data on a need-to-know basis
• Regular Updates: Security measures are regularly reviewed and updated
• Incident Response: Procedures in place for data breach notification

8. International Data Transfers

Some of our service providers may be located outside the UK. When we transfer your data internationally, we ensure appropriate safeguards are in place:

• Adequacy decisions by the UK government
• Standard contractual clauses approved by the UK authorities
• Certification schemes and codes of conduct

9. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

• Posting the new Privacy Policy on this page
• Updating the "Last updated" date
• Sending an email notification for significant changes (if you've subscribed)

Your continued use of our website after changes constitutes acceptance of the updated policy.

11. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

12. Complaints

If you believe we have not handled your personal data in accordance with this policy or UK data protection law, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):